Texas Roots, Global Vision.

Experience Texas like never before—authentic, unfiltered, and deeply rooted.

I'm Matt

Texas isn’t just a place—it’s my home, my history, and the soil that’s shaped me for over six generations. My roots run deep here, stretching back through the Lone Star State’s triumphs and trials. Every story I tell, every page of this blog, comes from a place of knowing, living, and breathing Texas.

Connecting Two Worlds, One Story at a Time.

This isn’t some polished, sugar-coated version of Texas. You’ll find grit, truth, and a straightforward perspective, just like the state itself. As a grown man who’s walked these lands, worked hard, and lived through the ups and downs of life, I bring my raw personality and authentic voice to these stories.

Sharing More Than Just My Soul

Through this blog, I share more than just history—I bring you the soul of Texas, from its storied past to the heartbeat of its modern culture. Whether it’s tales of resilience, the wild beauty of the Southwest, or moments of hard truth, you’ll get Texas as I see it: real, untamed, and unapologetically authentic.

Become a member

The True Texan

The True Texan

$15.00 $12.00 first month

Welcome to the Matt Pierce Blog, your go-to destination for authentic stories, rich history, and vibrant culture from Texas and the American Southwest. As a native Texan with deep roots, I bring you a unique perspective on the region’s untold tales, iconic traditions, and timeless heritage—all delivered in a natural, relatable way.
  • Free Monthly Digital Artwork
  • Access To "True Texan" Blog
  • Discounted Monthly Digital 1:1 Meeting

How It Works

The Ingredients: 

  • My GoPro Camera
  • Canon R6 
  • 50mm Canon RF Lens
  • 70-200mm Canon RF Lens
  • A Simple Audio Rig
  • Notebook

The Process: 

I find an idea for a story. From there, I plan the logistics and arrange the interviews. I will pack up my GoPro and head out to talk to people, get to know them, and shoot the B-Roll footage. I might take some photos while I am out. Then, I come back here to my photography and creative studio and put it all into a package for you. The idea here is to keep it simple, raw, and real. No fancy edits or over production. Just keep it as real as possible and take my time following the story wherever it leads.